what i offer
Whether you're a solo founder, growing brand, or impact-driven team, I offer flexible support to help you tell your story, build your presence, and connect with your audience with intention and clarity.
I see storytelling as a sense-making practice:
a way to align what a brand wants to stand for with what its audience genuinely needs and cares about.
My work usually spans three interconnected areas:
Content Strategy & Direction
Making sense before making content.
When things feel scattered, unclear, or misaligned, I help you step back and find the story that holds everything together.
This can include:
clarifying your core narrative and voice
defining content pillars rooted in audience insight
shaping a realistic content direction and platform focus
creating a clear, actionable roadmap (often 60–90 days)
Once we understand your purpose, your positioning, and what your audience genuinely cares about, we can shape how you show up with clarity and intention.
1.
Content Creation & Storytelling
Turning insight into stories people can connect with.
Once the direction is clear, I help bring it to life through thoughtful, human content that feels true to you and relevant to your audience.
This can include:
social media content (posts, series, reels)
longer-form storytelling (newsletters, reflective pieces)
narrative-led content series
hands-on creative aligned with your broader story
I focus on resonance over volume, content that builds trust and meaning over time, rather than chasing performance.
2.
Campaign, Events & Project Support
Building visibility and momentum around key moments.
For startups, new brands, or teams preparing for a key moment, I offer short-term, project-based support to help build awareness and gather momentum.
This can include:
launch or campaign storytelling and messaging
content planning around key moments
support for digital campaigns, events, or live activations
coordinating timelines, collaborators, and deliverables
This is ideal when you need focused energy and clarity without committing to long-term support.